Agreement with Sota Fujii Ryuoh Meijin for CM Appearance

Chubu Electric Power Co., Inc. has recently concluded an advertising contract with Sota Fujii Ryuoh Meijin, a member of Japan Shogi Association.
Born in Aichi Prefecture where Chubu Electric Power is headquartered, Fujii Ryuoh Meijin is a young shogi player who has continued to rewrite the history of the shogi world. The attitude of the Aichi native player who continues to take on new challenges successively in the traditional shogi world is exactly what we are aiming for in our various businesses, including energy.
Fujii Ryuoh Meijin will appear in our branding advertisements starting next spring to convey Chubu Electric Power's commitment to extensive support especially for the next generation.

【Comments from Sota Fujii Ryuoh Meijin】

Since my hometown is Aichi Prefecture, I have been familiar with Chubu Electric Power from my childhood, and I am very happy to be appearing in their advertisements.
I also feel that the viewpoint of supporting the next generation promoted by Chubu Electric Power is wonderful.